Sports & Media
Semanario Voces
Medios · 23 años · 2022 - present
The challenge
An outlet with 23 years of independent work risked losing relevance to digital-native platforms.
What we did
We redesigned its model as a modern multimedia platform, without giving up the journalistic rigour that built its credibility.
The result
Direct influence in the country's decision-making circles, with a commercially sustainable model.